Guides and resources for your business

Discover tips and templates for selling on Amazon and Shopify, and get sales strategies and financial resources for your omnichannel e-commerce business.

How to navigate uncertainty to maximize holiday profits

Holiday sales surpassed all expectations in 2021. This year, while there are both optimistic and pessimistic outlooks, it’s not hard to see that macroeconomic situations are likely to soften consumer demand at least somewhat.

2022 Market Trends

Trends we’re seeing in the market

Although consumer demand remains strong, the economic outlook has changed dramatically since early 2022. In particular, we are seeing a dramatic shift

What is financial modeling?

It’s one of the most essential things an e-commerce business needs, but it’s often skipped by business owners. We’re talking about a

How to get reviews on Amazon

Reviews have become undeniably important for businesses to grow on Amazon. They’ve become a go-to source for customers considering a product. At

Brand building on Amazon

Establishing a bankable brand on Amazon is all about building trust. Affordable pricing doesn’t guarantee better sales if the quality of your